Building A Clear Authentic Brand
For faith driven leaders who want to build brands people believe in and want to be part of.
Hosted by Amy Dardis, hiring strategist and co-founder of Clear Authentic Brands, we explore what it really means to build a clear, authentic brand — from the inside out. Because a clear, authentic brand isn’t just about marketing or messaging; it’s about people, purpose, and process.
Episodes tackle practical business topics like hiring, retention, alignment, and brand clarity. As well as the deeper battles we wrestle with as entrepreneurs like authenticity, purpose, and identity.
www.ClearAuthenticBrands.com
Podcasting since 2025 • 46 episodes
Building A Clear Authentic Brand
Latest Episodes
46- Three Lies That Keep Leaders From Replacing Bad Fits
We dig into the mindsets and fears that keep us holding on to team members we know are the wrong fit. Episode HighlightsHow a scarcity mindset convinces you to settle for mediocre talent.Why keeping the "...
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Episode 46
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21:36
45- The Mindset Behind Hiring Without Fear
We dig into the mindset behind hiring and why what we believe shapes every interview, decision, and outcome. We talk about choosing faith and peace over fear and control so we can protect our teams, avoid costly compromises, and trust the right...
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Episode 45
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25:37
44- How Your Story Shapes Your Brand And Hiring
We connect the dots between people, purpose, and process, and why clarity in your story is the real foundation for a healthy brand and a hiring approach that honors people. We explore how reflecting on lived experiences builds confidence, reduc...
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Episode 44
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37:16
43- Why Hypothetical Interview Questions Don't Work
Hypothetical questions like "What would you do if...?" are a trap because they only give you a theory of a person, not the truth. In this episode, I’m sharing why we need to stop asking about scenarios that haven't happened and start looking fo...
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Episode 43
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15:43
42- Ten Ways to Get More Evidence Before You Hire Someone
Discover 10 ways to get more evidence on a candidate before you make the offer—especially if you’ve done a screening call and two interviews and you're still unsure. The goal is verification, not vibes. We’re looking for proof of two t...
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Episode 42
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24:16